Respawn CEO apologizes for insulting Apex Legends players2019-08-22 09:36:51
The CEO of Apex Legends developer Respawn Entertainment apologized last week for an employee's comments. In an article on Twitter last night, Vince Zampella told players that Respawn developers "dash" their comments.
The controversy began with Apex Legends’ Iron Crown event, which introduced skins that necessitated that players grind for (or buy) expensive loot boxes. There was backlash, and Respawn vowed to reverse course. The developers said it was a learning experience for them, but some conspiracy theorists alleged that the studio had planned it all along, prompting a variety of awful comments toward the battle royale creators.
Last week, with the community’s strong resistance to the game’s Iron Harvest campaign and its reward for Reddit, executive producer Drew McCoy said he “has been in the industry for a long enough time to remember that players are incomplete for developers.”parody", with game developers referring to players as "freeloaders", "ass-hats" and even calling one a "dick".
"I apologize to any of our fans that were offended," he tweeted Monday. "I will always stand behind the team here at Respawn and support them on speaking out against some of the toxic and nasty comments being directed at them, including everything from death threats to comments aimed at their family and loved ones. But we wouldn't contribute to it when we do comment, and add to the very thing we want to prevent."
Zampella said in the statement that in the discussion, "things have become very bad. Some of us have drawn a line with their comments, and this is not the representative we want Respawn. I apologize for any offensive fans. "Zampella went on to say:" I will always stand behind Respawn's team and support them against some toxic and malicious comments against them."
However, Zampella also said that developers should not contribute to this toxicity: "We need to lead by example. We didn't do this last week, we will be better in the future."
“Opening up a healthy relationship with our community is very important to everyone at Respawn.”
While some fans seem to appreciate this sentiment, it seems that others think Zampella's comments don't solve the problem in the game, and more people seem to think that McCoy's comments are out of the background, suggesting that Respawn still has some damage control to do.